International positioning and promotion

On a daily basis, Biocat provides updated information on advances in the life sciences and healthcare sector in Catalonia through its own communication channels and national and international media. 

Each year, we publish nearly 80 news articles, interviews and reports on the Biocat website, with original content like the Startup Generation series, which has nearly a hundred interviews with entrepreneurs. The interviews, articles and reports in the News section are the most popular content, along with the Job listings

Our electronic communications —newsletters, daily press clippings, calls, etc.— reach a community of 12,600 people, with an average open rate of 22%. 

Biocat shares news of its activities and the sector on social media, with almost 50,000 followers.

Biocat initiatives are also frequently written up in the media. In 2022, there were roughly 50 impacts in the written press (+40% from 2021) and 322 impacts in online press (+70%).

Biocat has consolidated its role as a benchmark source of information and indicators of the ecosystem’s growth. And handles numerous requests each year for information from other entities and the media. The BioRegion Report, first published in 2009, has become a benchmark publication among the reports published by international ecosystems. It includes analyses, mapping and international comparisons that demonstrate the BioRegion’s position as one of the main health innovation hubs in Europe.

The Catalonia Health and Life Sciences Data Platform directory is an essential tool for discovering all the companies and organizations in the BioRegion and provides strategic information on them and their activities.

To position Catalonia as a benchmark European cluster in the life sciences and health innovation, Biocat has built an extensive network of partners and strategic collaborations, especially in Europe. Since it was established, Biocat has been part of a dozen networks with various aims, and is currently an active member of CEBR, EIT Health and collaborates with EATRIS, EEN and lECA, among other networks and partnerships.

• The Council of European BioRegions (CEBR) is a network of regional clusters and ecosystems in the life sciences and healthcare with over 40 members around Europe, and Biocat sits on the association’s board.  
   
• The European Cluster Alliance (ECA) is a platform that brings together clusters from across Europe to promote collaboration, innovation, and growth. Through CEBR, Biocat is a member of ECA and currently serves on the board of directors of this network.
   
• Biocat is a part of the Joint Industrial Cooperation Forum, a subgroup of the European Health Emergency Preparedness and Response Authority (HERA).
   
• It is a member of the local node of the Enterprise Europe Network (EEN) through ACCIÓ and plays the role of a support agent for ACCIÓ's internationalization efforts.
   
• EIT Health is the knowledge and innovation community (KIC) in health of the European Institute of Innovation and Technology (EIT), which has one of its nodes in Barcelona (the others are in Paris, London, Rotterdam, Stockholm and Heidelberg). The KIC has 50 main partners and 90 associates from 14 EU countries that are committed to innovation in health.