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Next Saturday, 30 October, from 8 am to 12 pm, Cadena Ser will broadcast live from the Auditorium at the Barcelona Science Park (C/ Baldiri Reixach, 4, Torre D) a special edition of the program entitled A vivir que son dos días –hosted by journalist Montserrat Domínguez–, as part of the station’s IxD, Ideas to Discover, tour. This initiative sends radio teams and professionals around Spain over two weeks –from 18 to 31 October– to feature the top initiatives for progress being carried out in innovation, enterprise, university, research and technology. The city of Barcelona and the Barcelona Science Park (PCB) were chosen to show off the concentration in this area, and in the PCB, of an emerging sector that centers on innovation, research and knowledge in fields like biomedicine and biotechnology.

Participants in A vivir que son dos días will include the mayor of Barcelona, Jordi Hereu, who will participate from 9 to 10 am. From 10 to 11 am, the program will focus on biomedicine, featuring Fernando Albericio, director of the PCB; Montserrat Vendrell, CEO of Biocat; Joan Rodés, director of the Hospital Clínic Healthcare Research Institute–IDIBAPS; Rafael Maldonado, professor of Pharmacology at the UPF; and Carles Duarte, researcher with the CSIC.

This program, hosted by Montserrat Domínguez, is the most popular statewide radio program on the weekends (1,558,000 listeners on Saturdays and 1,441,000 on Sundays), and this position is seen clearly in Barcelona, with 129,000 listeners on Saturdays and 112,000 on Sundays.

Entrance to the Barcelona Science Park Auditorium is free of charge and open to the public but, because space is limited, we ask you please confirm attendance to: comunicacio@pcb.ub.cat.

 

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